| OCTOBER 12, 2018

If you want to catch the most fish, you need to cast the widest net, right? Wrong. Chances are, no matter what kind of business you’re in, you’ve probably got lots of different kinds of customers. So how do you write ads that connect with your target audience when your target audience includes lots of diverse types … Continue reading You CAN Please Everybody: How to connect to different target audiences in your ads

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